Kajabi alternative
The Kajabi alternative for coaching teams.
Kajabi is a great marketing and checkout tool. It's just not a delivery or client success tool. Keep Kajabi for the funnel. Run the operation on Coachly.
Teams search for a Kajabi alternative the moment they hire a CS lead. Kajabi tells you what a student watched. It doesn't tell you how that student is doing. For a course business with a few hundred buyers, that's fine. For a $10–20k mentorship with 1,000 students and a real CS team, video-completion is the wrong question. Coachly is built for the question your CS team is actually trying to answer: who's at risk, who's winning, who's ready for the next program, who's about to refund.
Who this is for.
- You run a coaching company with 200+ students on Kajabi right now.
- Your CS team has to stitch Kajabi, Stripe, and a spreadsheet together.
- You want to keep Kajabi for landing pages and email — just not for delivery.
The trigger
The CS-team hiring moment.
“We hired a CS team and realized Kajabi shows us what students watched, not how they're doing.”
The trigger usually isn't the number of students. It's the first CS hire. On day one, the new CS lead asks for a view of every active student — who's on pace, who's stalling, who missed the last check-in. Kajabi doesn't have that view. It has video-completion dashboards, which were built when "progress" meant "watched 80% of the lesson." For a coaching operation, that's not the signal that matters. Three weeks of quiet is.
Side by side
Kajabi vs Coachly, feature by feature.
| Feature | Kajabi | Coachly |
|---|---|---|
| Course hosting | ||
| Community / the room | ||
| Client success table | ||
| Structured check-ins | ||
| 1:1 booking in-workspace | ||
| Refund-risk flagging | ||
| Workflows for CS team (refund-risk, testimonial, finisher) | ||
| Whitelabel (custom domain + app) | Paid add-on | |
| Transaction fees | 0% on higher tiers | 0% |
| Payment integrations | Stripe, PayPal | Stripe, Whop, Fanbasis |
What changes when you switch.
01
Your CS team's Monday morning.
Instead of running a report in Kajabi, cross-referencing it with Stripe, and building a flagged-student list in a spreadsheet, your CS lead opens one table. Missed check-ins, refund risk, finishers ready for testimonials, save-call candidates — all in one row per student. The stitched-stack of six tabs collapses to one.
02
How you ask for testimonials.
In Kajabi, you find good testimonial moments by scrolling lesson-completion reports and guessing. In Coachly, a finisher surfaces the morning they hit the last lesson, flagged for an ask — with the student's check-ins and wins attached so your CS team can write a specific, honest message instead of a template.
03
What students see (whitelabel).
Kajabi whitelabel is a tier upgrade and still shows Kajabi plumbing if you look. Coachly whitelabel is the default: custom domain, your logo, no "Powered by Coachly" watermark. For a $15k mentorship, the platform disappearing is the point — students feel like they're inside your program, not a SaaS.
When Kajabi is still the right choice.
Kajabi is genuinely excellent at top-of-funnel. If most of your revenue comes from evergreen courses, high-volume digital products, or info products where the customer journey is mostly video lessons plus an email drip, Kajabi's marketing suite is hard to beat — landing pages, funnels, email, checkout, upsells, all tightly integrated. For a content-heavy business without a CS team, switching off Kajabi probably costs you more than it saves. Most coaching teams we talk to keep Kajabi for the funnel and move only the delivery and CS layer to Coachly.
Questions
Kajabi to Coachly, in plain terms.
Is the switch from Kajabi hard?
You're not migrating the whole business. Marketing, funnels, landing pages, and email stay in Kajabi. Only the delivery and CS layer moves — programs, check-ins, 1:1 calls, the room, and the CS table. Students get a new URL under your brand. Most teams are fully moved in under two weeks, and we import with you for the first few workspaces.
Do I have to cancel my Kajabi account?
Don't. Keep Kajabi for what it's good at: landing pages, funnels, email sequences, and checkout. A Zap or webhook between Kajabi and Coachly keeps the two in sync — when someone pays via your Kajabi funnel, they get invited to the right program in Coachly automatically. Best of both.
What about my existing students?
We import them by email with their program history, progress, and check-in data. They land in your new Coachly workspace on your domain. For most teams the announcement is a single email: "the student portal moved, here's your new link." No-one has to re-register.
How does whitelabel work?
Custom domain, your logo, your colors — applied everywhere students see, from the welcome email to every lesson page. No "Powered by Coachly" watermark. Whitelabel is on every paid tier, not a premium upsell. A branded mobile app is available on Custom.
Are there transaction fees?
Coachly takes 0% in transaction fees, forever. Your payment provider (Stripe, Whop, or Fanbasis) charges their processing fee. We don't touch the funds and we won't. What you charge is what you keep.
Is there a free trial?
We're in open beta. Coachly is free during beta for the first 200 workspaces, and launch pricing is locked in for them. If you'd rather see it on a call before joining the waitlist, book a 20-minute demo with the founder — we'll open the CS table with your own numbers and tell you honestly whether it's a fit.
Take care of your students. Start here.
See also